
Kenichi Hoshi | Hoshi Kenichi
FOUNDER, kenhoshi&Company
Since starting my career in 1989, I have been involved in international business, local subsidiary management, business growth at Amazon Japan, corporate management, external directorship, and management support.
After business experience around the world including the former Soviet Union/Central Asia, India, Southeast Asia, France, and Romania, he currently provides management support through kenhoshi & Company and also owns and operates Villa M Miyakojima in Miyakojima.
CAREER JOURNEY
1989-2005
GLOBAL BUSINESS
Engaged in overseas business at JUKI Corporation. Handled ODA and World Bank-related projects in the former Soviet Union and Central Asia, and experienced a turnkey project for the construction of a sewing factory in Siberia. Afterward, through establishing a base in India and handling operations for the Southeast Asia and Middle East regions in Singapore, served as the management of local subsidiaries in France and Romania. Experienced not only business growth overseas, but also the difficulties and failures of corporate turnaround.
2005–2008
MANAGEMENT
Joined Misumi Corporation. After working in international business, managed the Thai subsidiary as Managing Director of MISUMI (Thailand) Co., Ltd. Responsible for overseeing the FA, press, and mold businesses in Thailand, and also served as Deputy General Manager of the Asia FA Business Unit.
2008–2018
AMAZON
Joined Amazon Japan. Expanded my coverage area from Home & Kitchen and was promoted to Senior Manager and Director. As a Leadership Team Member, I managed multiple businesses including Hardlines, Seller Services, and Amazon Business. I spent 10 years involved in Amazon Japan's growth period.
2018–PRESENT
ENTREPRENEUR, ADVISORY & BOARD
After going independent, he founded kenhoshi & Company in 2019. In addition to management consulting, business support, lectures, and writing, he participates in the management of multiple companies as a COO, outside director, and advisor for listed companies and startups.
2015–PRESENT
HOSPITALITY & NEW BUSINESS
Operating Villa M Miyakojima in Miyakojima. Expanding beyond management support into owning and operating our own businesses. We channel our experiences living abroad, traveling, and staying in hotels into actual hospitality ventures.
DETAILED CAREER HISTORY
June 2024–PRESENT
Casa del Sole Miyakojima Co., Ltd.
Executive Advisor
2024.03–2026.06
INFORICH Inc.
Outside director
2023.03–2026.09
SocialGood Inc.
Outside director
2023.01–2024.03
Tokai University, School of International Studies
part-time lecturer
2022.05–2025.03
GROOVE INC.
Outside director
2022.03–2024.03
Shizuoka Prefecture ICOI Project
Advisory board member
2021.09–2023.02
Social Good Foundation Inc.
Advisor
2021.06–2025.06
AI Inside Inc.
Outside director
2021.03–2023.03
Medley, Inc.
Outside director
2020.06–2022.01
Popsicle Inc.
Outside director
2020.02–2022.03
Oisix la Daichi Inc.
COO (Chief Operating Officer) Executive Officer
2019.11–PRESENT
kenhoshi&Company
Representative
Amazon Japan |2008.06-2018.06
2017.03–2018.06
Director / Head of Business Unit — Amazon Business / Leadership Team Member
2014.06–2017.03
Director / Head of Business Division — Seller Services / Leadership Team Member
2012.05–2014.06
Director / General Manager of Hardlines Division / Leadership Team Member
2010.04–2012.05
Director / General Manager — Home & Kitchen, Sports, DIY & Tools, Automotive / Leadership Team Member
2009.07–2010.03
Senior Manager / Division Director — Home & Kitchen, Sports
2008.06–2009.06
Senior Manager / Division Director — Home & Kitchen
MISUMI Group|2005.02–2008.06
2007.12–2008.06
FA Business Group Asia Deputy General Manager / MISUMI (Thailand) Co., Ltd. Managing Director / FA Thailand General Manager
2005.09–2007.11
MISUMI (Thailand) Co., Ltd. Managing Director / Thailand General Manager for Press, Mold, and FA
2005.02–2005.08
Misumi Corporation, Die Components Division, International Director
JUKI Group|1989.04–2005.01
2003.08–2005.01
JUKI Romania Srl. Managing Director
2002.03–2003.12
Managing Director of Union Special France S.A.
2001.02–2002.02
JUKI Lanka Service Center Pvt Ltd Director
1999.10–2002.02
JUKI Bangladesh Ltd. Part-time Managing Director
1998.08–2002.02
JUKI Singapore Pte Ltd Sales Manager
1995.04–1998.08
General Manager, New Delhi Office, JUKI Singapore Pte Ltd
1994.09–1995.03
JUKI Corporation Overseas Sales Division Asia & Oceania Section
1992.04–1994.09
JUKI Corporation, Overseas Business Department, Sewing Plant Division, Sales Section
1990.04–1992.03
JUKI Corporation, Overseas Sales Division, USSR Department, Sales Section
1989.04–1990.03
JUKI Corporation, Overseas Business Department, Soviet Room, Business Administration Division
BOOKS
Introducing the overseas editions of books such as "Amazon's Absolute Thinking" and "Amazon's 'Destructive Thinking' for Continued Growth."
MEDIA & SPEAKING
We introduce our activities such as media coverage, lectures for companies and business owners, and seminars.
